The Great Extra Virgin Olive Oil promotion program of European Union’s olive oils in third countries, participated in the 65th International Exhibition of Food and Beverages “Summer Fancy Food Show 2017”, held in New York City from June 25 to June 27 with a variety of extra olive oils, organic, P.D.O. – P.G.I. from the main oil production region of Greece.
The participation was carried out under the Information and Promotion Program for the promotion of olive oil with the distinctive title "GREAT EVOO”, which is co-financed by Greece and the European Union.
More than 2,600 exhibitors from 57 different countries filled the halls of Javits Convention Center in New York with the latest in specialty food and beverages from across the U.S. and other countries and more than 25,000 specialty food professionals filled the 354.000 m2 of exhibit halls to see more than 180,000 products.
A large number of the thousands of people who visited the exhibition, from countries all over the world, had the opportunity to receive information regarding the Greek olive oil and its quality categories, the types of olive oil, the packaging, the use and the cooperation opportunities with Greek companies.
During the exhibition, which is the largest specialty food exhibition in North America, numerous business meetings took place between representatives from Greek olive oil companies and oil importers, distributors, marketers and opinion-makers.
Visitors of the Greek pavilion had the opportunity to taste raw extra virgin olive oil and P.D.O. extra virgin olive oil from famous regions of Greece such as P.D.O. Kalamata (Peloponissos), P.D.O. Sitia (Crete), P.D.O. Kolymvari (Crete) etc.